Well, did Apple do enough to convince you that your iPhone 4 just won’t cut it anymore? If so today is your day, you can now pre-order the new iPhone 4S in black or white. That’s right, contrary to the last launch, you do not have to wait a year to get this bad boy [...]

This is very cool (maybe just for me, there are a lot of dog lovers in my family) but Fido is putting out a casting call for their next Barksperson. Over a series of 6 open auditions across Canada, in Vancouver, Calgary, Regina, Winnipeg, Toronto and Montreal, one lucky pooch will be chosen as the [...]

So, my dear readers, are you happy now? You can finally resume breathing, eating, sleeping and working normally now that you know the only new device launching from Apple, so far, is the iPhone 4S - like it or not. As for price points and release, it’ll go a lil’ somethin’ like this: 16GB for $199, [...]

While the Apple fanboys skip merrily through the streets, declaring “The iPhone 5 is coming!” to any and all they meet, Rogers and Fido have joined the ranks of Canadian mobile carriers looking to rid themselves of excess iPhone 4 stock. The leaked document above shows the pricing structure aimed at current customers looking to [...]

We’re not sure what to make of this one, but according to MobileSyrup, Canadians will soon be able to buy the iPhone 4 at a reduced rate. According to the site’s tipsters, all carriers that currently offer the device will be cutting the 3-year contract price of the 16GB model from $169.99 to $99.99. The [...]

Fido is really pushing their green thumb; having already solidified themselves as Canada’s “Green Carrier” by launching an assortment of recycled phones (Motorola Renew) and creating several programs that give back to the environment (planting trees, recycling old cellphones etc), they are now going one step further in a positive direction. Say hello to the [...]

We’ve all asked it umpteen times when doing an upgrade: “Can I trade back my old phone”? For the most part the retail person (myself formerly included) would scoff at the idea of taking back an old beat up phone, claiming insensitively “whadda I need that for”? Well, friends, Fido heard your cries, and have [...]

Last week, we told you about Best Buy Canada’s Free Phone Friday deal. This week is the last week of the Free Phone Friday fun as it is only a month of May thing and Best Buy sure is ending this special set of deals in style! In case you don’t remember the details, let’s [...]

There is really nothing more frustrating than spending umpteen hours on the phone -after or during work — with ANY carrier to get a simple task done. I for one can vouch, that there have been times on hold in the past where I actually watched mold grow on fruit waiting for a specialist to [...]

Since being bought out by Rogers a number of years ago, Fido has re-invented itself as a family friendly brand with much to offer the totally over-saturated industry we call Canadian Wireless. A number of hugely successful campaigns have been launched, all focused around our pets — hence the Fido pet name — and how [...]