In what is sure to bring a smile to plenty of Canadians’ faces, Canada’s Competition Bureau today announced that Bell has agreed to a settlement in a case involving misleading advertising. From December 2007 onwards, Bell was found guilty of enticing customers with low-cost plans that were not possible to purchase. Under the terms of the settlement, Bell [...]

The first iAd for the Apple iPad was released today in the United States. This special “preview iAd” is for the upcoming Disney movie “Tron: Legacy“ - in theaters this Friday, December 17. The iAd is designed to show off the iAd for iPad platform and make maximum use of the iPad’s resources although as this [...]

Millenial Media, the largest independent mobile advertising network, revealed in their November 2010 Mobile Mix Report that the Android and iOS platforms tied for the most mobile ad impressions in the United States at 38% - ad impressions is defined as the frequency of an ad appearing. This is a gain of 1% for both [...]

This is ambitious, but when we talk about Google, we are often talking in astronomical numbers. Eric Schmidt, CEO of Google, refutes the claim that Google is a “one-trick pony,” responding that if they are a one-trick pony, “they picked the right pony,” he says. His goal is to monetize Android from advertising. $10 per [...]