Q&A session with RIM CEO Thorsten Heins - Live Blog #BBWC

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May 2, 2024

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Day 2 of BlackBerry World 2012 is about to get underway. What’s been an action packed conference full of announcements (and parties), now brings something a bit more toned down with an intimate Q and A session with RIM CEO Thorsten Heins.

Stay tuned and follow-suit for our live blog as the session starts in about 20 minutes.

10:21 - Thorsten has arrived

10:25 - Very relationship based, very focused. Crowd-sourcing answers, from bloggers, alliances and partnerships. 20,000 RIM employees now

- RIM has never really had focus in listening to what users’ want.

- RIM’s drive is centered around the success of their BlackBerry brand, and how to leverage relationships for mutual growth.

- BlackBerry’s are designed around multi-tasking and getting things done

Goals:

- With QNX and BB10, quality matters. RIM is in no rush. Much more to come.

- objective is to bring BB10 to market this year

- focused on typing experience. they want “best in class”

- RIM has no plans on abandoning their physical keyboard implementation. They are focusing now on making the best touchscreen typing experience as well.

Now the questions begin!

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