Apple says goodbye to the white iPhone 4?

Sneaky lil’ buggers those Apple folks are, aren’t they?
Not a few days has passed since news broke that the white iPhone 4 would be delayed yet again, until at least Spring. Then the device was also removed from Apple’s online ordering app (tongue twister, I know) — needless to say this has left a few people shaking their heads.
Today comes word from BGR that the white iPhone 4 has also been removed from Apple.com, with focus being put solely on the black model. I don’t know about you, but I’m baffled. What is the point in bothering to release a new iteration of a phone, 2 months before you are scheduled to unveil the next generation of it? It seems rather umm… redundant. Regardless of the wishywashiness they say it is coming, eventually, and knowing me I’ll still end up buy it.
What are your thoughts?
[via Mobile Syrup]