ARTICLES:
Verizon Looking to Drop Unlimited Data Plans with LTE
I think we all knew this was coming but if you need more confirmation that there is a shift in the market on the horizon, then look no further than Verizon’s CFO John Killian. He expressed his opinion about the current cellular pricing packages and especially the availability of unlimited data in an interview with Bloomberg recently.
Here’s what he had to say:
“We [Verizon Wireless] will probably need to change the design of our pricing where it will not be totally unlimited, flat rate”
It seems safe to assume that Verizon will probably adopt something similar to AT&T’s model by bringing a tiered pricing scheme to their data plans. This could spell trouble for customers who are accustomed to using data liberally. Like AT&T, we may see the term “unlimited” disappear from Verizon’s vocabulary entirely, but it’s still up in the air as to whether or not they will allow current customers to keep their current plans. Either way you look at it appears the “datapocalypse” may finally be upon us.
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Amanda Daniels
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Amanda Daniels
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Amanda Daniels
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Amanda Daniels
